Since 2022, BMW has proudly supported the Picker Pals initiative, a primary school program that tackles environmental waste, promotes circular economy solutions, and fosters environmental stewardship among children and their families.

 

 

Since 2022, BMW has been a proud supporter of the Picker Pals initiative, a primary school’s programme designed to address the pressing issue of waste in the environment, raise awareness about circular economy solution and foster a sense of environmental stewardship among children and their families.

Key Aspects of Picker Pals

One of the key aspects of Picker Pals is its ability to make litter-picking a fun and engaging activity. Children take the lead in organising these adventures in their local areas, involving their families and friends in the process. BMW and the dealer network in Ireland have taken an active role in this project, serving as a sponsor and working closely with Picker Pals. In addition, BMW has provided the ‘Pickermobile’, a fully electric BMW iX3 for the school visits which has travelled a total distance of 20,616 km, visiting 64 schools since 2022. Emblazoned on the sides of this special car are the lovable Picker Pals characters who have been instrumental in encouraging children to actively contribute to keeping their local environment clean and tidy.

Impact and Achievements

With the support of BMW, there are now 106 BMW-sponsored classrooms across the country, with a total of 2,372 children participating in the programme. When considering the adults and siblings who also join in, the number of participants in litter-picking adventures reaches nearly 6,000. Over the past two years, BMW Ireland and the dealer network have collected an impressive 16,563kg of litter.

Head of Business, Mark Colbert, Frank Keane Blackrock with Students of Booterstown N.S.

How Can People Get Involved?

Getting involved in Picker Pals is both free and straightforward. Here are a few ways you can participate:

    1. Lower Primary School Teachers: If you are a lower primary school teacher interested in participating, you can visit the Picker Pals website (pickerpalsworld.org) and fill out the expression of interest form available there.
    2. Parents: Parents of children in primary schools can also play a crucial role by reaching out to their child’s school and suggesting they sign up for the program.
    3. Organisations: Organisations in Ireland that are eager to support Picker Pals can contact pickerpals@voiceireland.org to explore collaboration opportunities.

Together, we can make a positive impact on the environment and create a better future. Join the Picker Pals movement today!

Back To Top